Refreshing the brand for Bid Pro Quo a leading bid management and bid coaching company
Bid Pro Quo
Logo Design, Re-branding, Stationery, Business Cards, Pop-up Banners, Brochures, Infographics
BidProQuo is a bid management specialist consultancy aimed at a wide range of businesses all looking for guidance and support with winning bids, tenders and proposals. BidProQuo required a new brand and supporting literature; business cards, brochures and pop-up banners, to grab customers attentions and communicate their services.
My brief was to create a new brand, refreshing the old and outdated one, with a more memorable and distinctive feel but also providing longevity and a clear, appropriate message.
The concept was based around incorporating the infinity symbol into the new logo – successfully executed by combining the ‘d’ and ‘p’. Once in place I developed a distinctive look and feel for the supporting literature; business cards, brochures and pop-up banners. As well as providing icons and infographics helping to support the individual and recognisable identity.